A friendly new brand identity for a local community care center

Care Corner is a dedicated facility at Saddleback College that provides comprehensive health and wellness services to students. The brand identity was designed to reflect the center’s commitment to fostering a supportive and inclusive community, where everyone feels welcomed and cared for.
The goal was to create a brand that embodies warmth, trust, and accessibility while resonating with the diverse campus population.

The vision for Care Corner’s brand identity was to create a welcoming and approachable image that students could rely on for their health and wellness needs. The identity needed to convey a sense of safety, empathy, and professionalism, ensuring that everyone who interacts with the center feels valued and supported.

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